{"id":64763,"date":"2020-11-10T14:42:27","date_gmt":"2020-11-10T12:42:27","guid":{"rendered":"https:\/\/ktimatoemporiki.gr\/?p=64763"},"modified":"2024-12-24T16:01:44","modified_gmt":"2024-12-24T14:01:44","slug":"greece-includes-uk-in-plans-for-tourism-comeback-in-2021","status":"publish","type":"post","link":"https:\/\/ktimatoemporiki.gr\/OLDSITE\/greece-includes-uk-in-plans-for-tourism-comeback-in-2021\/","title":{"rendered":"Greece Includes UK in Plans for Tourism Comeback in 2021"},"content":{"rendered":"<p>Greece has high expectations for its tourism season next year and sees the UK playing a leading role, Greek Tourism Minister <strong>Harry Theoharis<\/strong> said on Monday.<\/p>\n<p>Speaking during a virtual press conference during the WTM Virtual event, Minister Theoharis gave the latest updates on Greek tourism with a recap of 2020 and also referred to new tourism strategies planned for 2021.<\/p>\n<p>\u201cThis year is a special one for everyone and especially for <strong>Greece that managed to open its tourist season<\/strong>,\u201d the minister said and provided details on how Greece was able to welcome visitors despite the coronavirus (Covid-19) pandemic by following an organized plan that included health protocols, tourism professionals that followed the rules and Greece\u2019s AI screening and testing program \u2013 nicknamed \u201cEva\u201d.<\/p>\n<p>\u201cToday I feel proud because Greek tourism has succeeded. The reputation and the brand of <strong>Greek tourism<\/strong> remain strong. Nothing was easy but we proved that nothing is impossible and we move on to the day after,\u201d Theoharis said.<\/p>\n<p>Expressing his hope that next year, with the help of science, the painful adventure of the coronavirus pandemic will be left behind, the minister focused on the goal which will be to extend the country\u2019s tourism season.<\/p>\n<p>\u201cFrom this year on \u2013 and under these special circumstances \u2013 we have already taken steps towards one of our strategic goals which is the extension of the tourist season\u2026 For us, the UK has a leading role to play in this,\u201d he said.<\/p>\n<p>UK market<\/p>\n<p>More than 750,000 British visitors showed trust in Greece as a safe destination and spent their holiday in the country during the 2020 tourism season, in the midst of the Covid-19 pandemic. This is something the tourism ministry is hoping to build on.<\/p>\n<p>\u201cThe islands of the Ionian, the Dodecanese, and Crete this year welcomed British tourists who enjoyed the beauties of Greece and returned back home happy and \u2013 of course \u2013 safe,\u201d Theoharis said.<\/p>\n<p>According to the minister, the tourism ministry is currently working with local communities and tourism professionals for Greece to achieve by 2022 an annual season with direct international arrivals.<\/p>\n<p>\u201cThe UK tourism market will play a leading role in consolidating the goal of an all year round season,\u201d the minister said, announcing that Greece is planning a series of workshops to promote Greece to which UK market professionals will be invited to participate.<\/p>\n<p>The minister also announced plans to promote Greek destinations, relatively unknown to the UK market, by cooperating with tour operators and travel agents.<\/p>\n<p>\u201cWe believe that the British market can support new destinations in other Greek regions such as Western Epirus, with the airport of Aktio, the Peloponnese and the North Aegean,\u201d he said.<\/p>\n<p>Moreover, the minister announced that Greece as a destination will be promoted through an annual advertising campaign to enhance brand awareness and sales dynamic for industry professionals.<\/p>\n<p>Enhancing maritime tourism and collaborations with tour operators and airlines, planned to run throughout the year, are also part of the ministry\u2019s strategy for next season.<\/p>\n<p>\u201cEspecially in 2021, a year we consider as the start of the tourism recovery, cooperations with airlines will be expanded so that they are supported in a dynamic manner along with the tour operators,\u201d Minister Theoharis said.<\/p>\n<p>Thematic and alternative forms of tourism are also on the ministry\u2019s agenda. \u201cGreek gastronomy, diving tourism, health, and wellness tourism, mountain, and climbing tourism, are forms of tourism with significant prospects,\u201d he said.<\/p>\n<p>2021: An important year for Greece<\/p>\n<p>Moreover, Minister Theoharis said that 2021 is an important year for Greece for an additional reason: it coincides with the celebration of 200 years since the rebirth of the modern Greek state.<\/p>\n<p>Greece next year will hold a series of events dedicated to the 200th anniversary since the Greek War of Independence.<\/p>\n<p>\u201cAnd that is why it is twice as important for everyone to visit Greece next year: to celebrate with us the freedom and the right of all peoples to self determination\u2026 In 1821 Greeks became, once again in history, a global example of passion for freedom and democracy\u2026 2021 is a milestone for the Greeks and through a series of activities we will reintroduce ourselves to the world community,\u201d he said.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Greece has high expectations for its tourism season next year and sees the UK playing a leading role, Greek Tourism Minister Harry Theoharis said on Monday. Speaking during a virtual press conference during the WTM Virtual event, Minister Theoharis gave the latest updates on Greek tourism with a recap of 2020 and also referred to [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":64764,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4167],"tags":[4168],"acf":{"page_title":"","image":false,"page_text":"","learn_more_about":false,"sidebar_image":false,"sidebar_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Greece Includes UK in Plans for Tourism Comeback in 2021<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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